One common way to show social proof on your website is with testimonials from past customers. And a good way to show these is with a testimonial slider.
A testimonial is usually a part of your website that shows comments from happy customers who have used your service or bought your product. This section often uses a rotating slider to save space.
These testimonials can come in different forms. They might be short quotes, longer paragraphs, or even video clips. Including a photo of the person giving the testimonial can also make it feel more genuine. It’s important that they sound real and not like they were written by you.
Note: You can follow along with this tutorial seamlessly by using InstaWP’s staging environment. InstaWP lets you spin up a ready-to-use WordPress site in seconds, so you can test, tweak, and experiment risk-free.
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Why should you consider a testimonial on your website?
The main reason to put testimonials on your website is that they build trust. It’s easy to make a website these days, and there are, unfortunately a lot of scams. Testimonials quickly show anyone visiting your site that you’re a real person and that you do what you say you’ll do.
They also support what your marketing says about customer experience and service quality. Sure, anyone selling something will say they give great service; it’s more believable when you hear it from other people who’ve experienced it.
Your testimonials are like an artist’s portfolio. Getting real stories from real clients and sharing details and important points shows potential clients what it’s like to work with you.
Referrals are always a great way to get clients (42% of sellers find their agent through referrals), but a testimonial slider is like a referral that’s always there. Someone moving to a new state or area and looking for an agent will probably go online to find the next best thing to a referral: someone with lots of good, real testimonials.
How to add a testimonial to your WordPress website using the Depicter?
This video shows two examples of how to make and add testimonials to a website using templates.
How to create a Testimonial for Your Website with Depicter’s Testimonial Carousels
If you want more detailed steps, read the instructions below.
To make and add a testimonial slider to your WordPress website, we’ll use the Depicter plugin.
This is what our website looks like before we add the testimonial slider. The place where we want the testimonial is highlighted.
Step 1: Install the Depicter plugin
- Go to the Plugins menu.
- Click Add New Plugin.
- Search for Depicter.
- Click Install and then Activate.
Step 2: Importing a testimonial template
- Go to Templates > Testimonial
Many beautiful and professionally crafted premium and free testimonial slider templates are available to import here.
- Choose a template from the available options and click Import.
- The imported testimonial template will be ready for customization.
Step 3: Customize the content
Customize the content: For example, reposition the elements or change the colors and typography, then click the Publish button.
- Now you can add your testimonial to your website.
Step 4: Add the testimonial to your website
Go to the page where you want to put the testimonial.
We built our page with Elementor, and now we’re adding an Elementor testimonial slider.
- Select the location where you want to add the testimonial.
- From the list of widgets, select the Depicter widget and drag it into the section.
- From the list of sliders, select your slider. Your testimonial will be displayed.
- Update the changes and you’re done.
This is our final result:
Conclusion
Testimonials are a powerful tool that can help you build trust with potential customers and increase sales on your website. Using a plugin like Depicter simplifies the process of creating and displaying these testimonials.
We went through the process of creating and customizing testimonials in the Depicter plugin, step by step, and finally placed the finished Elementor testimonial slider on our website.
I hope this article has been useful for you and can be a starting point and a good resource for creating and adding testimonials to your website.
FAQs
How many testimonials should I include?
Try to maintain a balance in this section. Too many or too few will be damaging to you and will not achieve your main goal. However, a few quality comments from people who can be tracked on social media will have a positive impact.
Where should I place the testimonial section on my website?
A testimonial slider is not usually the first section displayed on a website, but they can be placed below the first section on pages such as the homepage, landing page, product page, or even the “About Us” page, which is related to the introduction of your product or service.